SPIN is a Four Letter Word
The world of media is an ever-evolving machine, growing in unique ways. From its early days when print dominated, to the dawn of online news and the birth of social media flipping everything on its ear, the era of storytelling, communication and breaking news has changed dramatically. Hearing the word "spin" is every public relation professional’s worst nightmare. To some, the term “public relations” stirs up a variety of buzzwords: “crisis communications”, “media” or even the dreaded “spin” word itself; this show serves to clear up misunderstandings and stereotypes. Hosted by long-time PR pro and President of Maroon PR, John Maroon, SPIN is a Four Letter Word gets right to the heart of the public relation and media-industry scene today with a no-fluff, cut-to-the-chase show that discusses issues impacting our world. We delve into important topics and talk to some of the top journalists, PR pros and news makers in the business today.
Brought to you by Maroon PR of SPIN is a Four Letter Word
Latest Episodes…
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Journalism & Public Relations Pro, Julie Parker | 17
Truly an episode you won't want to miss as John and Matt welcome Washington, D.C based journalism and PR pro, Julie Parker! Julie worked as a reporter with WJLA-TV for almost 9 years before venturing down a new path as the Director of the Media Relations Division for the Prince ...
01/17/2022
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Roch Kubatko, Mid-Atlantic Sports Network (MASN) Reporter | 16
For our last SPIN is a Four Letter Word episode of 2021, we talk with longtime friend and journalist, Roch Kubatko. A 35-year veteran of sports journalism, Roch has seen the transformation of sports reporting through the rise of digital and social media. His story of becoming MASN’s first “blogger” ...
12/30/2021
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Joanna Sullivan, Editor-in-Chief at the Baltimore Business Journal | 15
As public relations professionals, we value our relationships with journalists, especially the ones we have formed and held onto over our 15 years in business. In this episode, we catch up with Joanna Sullivan, Editor-in-Chief at the Baltimore Business Journal. Over the last 22 years, Sullivan has seen major industry ...
12/07/2021
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Sean Welsh, Interim Vice President for Towson University Marketing and Communications | 14
As a journalist turned PR pro, Sean Welsh brings a unique perspective to his role as Interim Vice President for Towson University Marketing and Communications. Before making the jump to public relations with the team at TU, Sean was a journalist for The Aegis newspaper in Harford County, MD and a digital ...
11/04/2021
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Media Pitching in Today's News Cycle | 13
No matter who you are, reaching out to the media can be tough... but it doesn’t have to be! MPR’s very own Account Director, Eric Hammond, joins John and Matt as they discuss the do’s and don’ts of media pitching and ways to be creative to stand out from the ...
10/15/2021
