Let’s Have a Beer: Bill Hooper, Vice President & GM of WMAR-TV |10

SPIN is a Four Letter Word

Nov 09 2023 | 00:36:43

00:00 / 00:36:43

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Show Notes

In this episode of Let’s Have a Beer, we are joined by Bill Hooper, the Vice President and General Manager of WMAR-TV in Baltimore. A Baltimore native, Hooper has worked exclusively in Baltimore media for 40 years. He joined WMAR in 2004 as general sales manager before taking the top leadership role in 2007. Listen along as we discuss Bill’s journey as a media executive, the state of broadcast media and how he has been leading WMAR’s approach to in-depth, community focused reporting in recent years.

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Trailer: SPIN is a Four Letter Word

Hearing the word "spin" is every public relation professional’s worst nightmare. From an outsider's perspective, hearing the term "public relations" means, "crisis communications", "media"...