For our last SPIN is a Four Letter Word episode of 2021, we talk with longtime friend and journalist, Roch Kubatko. A 35-year veteran of sports journalism, Roch has seen the transformation of sports reporting through the rise of digital and social media. His story of becoming MASN’s first “blogger” and his decision to take social media by the horns to grow his brand should resonate with all PR and media professionals. We talk with Roch about his current role with MASN Sports and the highs and lows of being a beat reporter in the digital age.
Emergency pod! It would be hard for us to ignore the current public relations fiascos and storylines in sports today and as PR pros,...
Hearing the word "spin" is every public relation professional’s worst nightmare. From an outsider's perspective, hearing the term "public relations" means, "crisis communications", "media"...
With the impacts from the COVID-19 pandemic still being felt globally, we invite John Lazarou, Media Relations Manager of our long time client, Greater...