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For our last SPIN is a Four Letter Word episode of 2021, we talk with longtime friend and journalist, Roch Kubatko. A 35-year veteran of sports journalism, Roch has seen the transformation of sports reporting through the rise of digital and social media. His story of becoming MASN’s first “blogger” and his decision to take social media by the horns to grow his brand should resonate with all PR and media professionals. We talk with Roch about his current role with MASN Sports and the highs and lows of being a beat reporter in the digital age.
John and Matt welcome John Borneman, Senior Director of Communications for the Western Golf Association and the Evans Scholars Foundation, as they prepare for...
Dominating your niche in today’s media landscape with Holden Wilen, reporter at the Baltimore Business Journal. Long before the pandemic reared its ugly head,...
On this episode, John and Matt talk with Julia Ziegler the Director of News and Programming at WTOP. Julia emphasizes the importance journalism plays...
