For our last SPIN is a Four Letter Word episode of 2021, we talk with longtime friend and journalist, Roch Kubatko. A 35-year veteran of sports journalism, Roch has seen the transformation of sports reporting through the rise of digital and social media. His story of becoming MASN’s first “blogger” and his decision to take social media by the horns to grow his brand should resonate with all PR and media professionals. We talk with Roch about his current role with MASN Sports and the highs and lows of being a beat reporter in the digital age.
Video has become a pivotal part of PR and Marketing strategies, but what actually makes for successful video content? In this episode of The...
This episode spins things around a bit as John is joined by Account Director, Eric Hammond to welcome Founder and President of One Eight...
In this episode, Matt, Sophie, and Mike dive into goal setting and strategic planning for the year ahead. They explore why clear goals are...