On this episdoe, John and Matt talk with Principal at Team Services LLC, E.J. Narcise, about the new era of name, image and likeness (NIL) in the collegiate sports world. NIL has changed the landscape of college athletics by creating opportunnities for all types of athletes to obtain deals and learn how to market themselves to create or represent a brand. The guys discuss how NIL is effecting athletic budgets across the nation, creating a separation of bigger and smaller market schools and how the transfer portal has majorly impacted athletic programs. Also, how will NIL evolve in the next few years, who will benefit the most, and what will companies, both locally and nationally, need to do to attract athletes.
As public relations professionals, we value our relationships with journalists, especially the ones we have formed and held onto over our 15 years in...
John and Matt welcome John Borneman, Senior Director of Communications for the Western Golf Association and the Evans Scholars Foundation, as they prepare for...
This episode spins things around a bit as John is joined by Account Director, Eric Hammond to welcome Founder and President of One Eight...