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On this episode, John and Matt talk with Julia Ziegler the Director of News and Programming at WTOP. Julia emphasizes the importance journalism plays in today’s media landscape. In this new world of news sharing, WTOP has maintained their mission driven work of providing breaking news that has the potential to save lives and benefit the local community. Despite the shifts in how audiences consume media WTOP has continued being a local leader in presenting unbiased news. Listen in!
What better way to kick off SPIN is a Four Letter Word than a visit with Baltimore Orioles great and Baseball Hall of Fame shortstop, the “Iron Man” Cal Ripken, Jr! Cal joins John Maroon for a sit-down to talk about their long-time friendship, forged from John’s first year with the Orioles as Public Relations Director in 1995 - the same year Cal broke Lou Gehrig’s consecutive games streak - through the end of Cal’s career and into his business ventures, starting Ripken Baseball and the Cal Ripken, Sr. Foundation. When John started Maroon PR 15 years ago, it was Cal who returned the favor becoming the first client and one of the organization’s most-trusted allies. Cal’s unique ability to provide insight into the current media landscape, compared to his playing career, comes through in this interview as he discusses the impact of social media on the game today. How would that have changed Cal's outlook on privacy during his playing career? Cal also talks about the journey into his own social media and how that has furthered his brand and how fan interaction has changed because of it. ...
This episode spins things around a bit as John is joined by Account Director, Eric Hammond to welcome Founder and President of One Eight Oh PR, Candice Brown-McElyea. Eric and Candice once started their career paths together almost 25 years ago at WMDT-TV in Salisbury, MD and now both have made the jump from journalism to public relations. With vast experience and knowledge, Candice delivers thought-provoking conversation surrounding the effectiveness of in-house video production, the evolution of social media and how to identify realistic goals for your clients, tips for client media training, and public relations in the commercial real estate world. We also do a little prediction of where the future of the industry is going and discuss key qualities public relations experts look for in newcomers who are looking to find their place in the industry. Check out Candice’s company at wedogreatpr.com - and yes, she has the best URL on the planet! ...
Did someone say crab cakes? John Maroon and Jen Renehan welcome John Minadakis, President at Jimmy’s Famous Seafood. Emigrating from Greece, Demetrios “Jimmy” Minadakis opened the restaurant in 1974 with his sons John and Tony keeping the legacy alive. Since then, Jimmy’s has become a Maryland and national staple, not only due to the phenomenal cuisine and professional service they provide but also by being philanthropists in the communities they serve and staying true to their brand. Hear how Jimmy’s Famous Seafood took initiative during the pandemic to create The Famous Fund and helped raise thousands of dollars to support locally owned Baltimore restaurants, plus a whole host of other philanthropy efforts. John shares how humbled he is by the partnerships the restaurant has acquired, how being authentic on social media has impacted the brand, the experience of being featured on Diners, Drive-Ins, and Dives with Guy Fieri, and much more. ...
