With the impacts from the COVID-19 pandemic still being felt globally, we invite John Lazarou, Media Relations Manager of our long time client, Greater Baltimore Medical Center (GBMC), to weigh in on how the pandemic has changed the medical and media landscape. With so many unknowns surrounding the pandemic, GBMC was forced to adapt quickly to maintain the safety of their staff and patients, implementing programs to support their clinical professionals and recognizing educational opportunities through media interviews to inform the public and colleagues about their research and expertise regarding the pandemic. Lazarou discusses media relation strategies, the importance of accuracy and timeliness, influence of social media, and expresses great appreciation for healthcare workers and staff.
For our last SPIN is a Four Letter Word episode of 2021, we talk with longtime friend and journalist, Roch Kubatko. A 35-year veteran...
On this episode, John and Matt talk with Executive Director of Baltimore’s Classic Five golf courses, Tom Pierce, about the model that turned the...
Join John Maroon and Maroon PR Account Director Nicole Durante in having some Bubble Gum Fun with Rob Nelson, inventor and founder of Big...